Embracer: Gearing Up
Redeye raises its base case after today's major acquisitions. The acquisition of especially Gearbox is a very good sign that Embracer's offering to great entrepreneurs is working. The business proposal of a decentralized unit must have been one of the main arguments that made this deal work. Because we would say Gearbox was one of the most attractive game studios out there, with a relatively new and fresh franchise and a modern proven “Games a Service'' business model.
We also believe it is likely that the major players such as Take-Two, Microsoft, Sony, Epic, and others were willing to pay a higher price tag.